The Australian Institute of Landscape Architects’
Landscape Architecture Online Magazine
LA Online is the AILA’s new national online magazine. To be published for the first time in mid 2007
Aims
-
To be a professional online publication.
-
To provide a key forum for the landscape architects and other built environment professions.
-
To provide a high profile direct link to the environment statements within the Landscape Charter.
-
To allow for the expression of a wide range of views by members on topics of concern to the profession with an emphasis on the priorities issues as identified by AILA’s national council.
-
To raise issues concerning the profession at local, state, national and international level.
-
To maintain a high standard of editorial content and design.
-
To produce detailed articles on matters of Heritage, landscape management, cultural landscapes and related issues.
-
To produce detailed technology articles; eg on new technologies, products and reports by LAs on technical solutions.
-
To allow for project reporting by practices as well as critical comment.
-
To keep readers aware of new developments, products and services.
Target Audience
The primary targets of the publication are:
- The profession of landscape architecture.
- Allied professions.
- The online readership interested in the built environment and issues of climate change.
Operational Framework
LA Online aims to portray to the readership a clear and inspiring vision of the role and value of landscape architects with an emphasis on the issues as identified through the AILA’s Landscape Charter and Policies.
LA Online should promote discussion about landscape architecture as well publish articles that provide informed, insightful and persuasive comments on project descriptions.
A key objective is to encourage a high level of project analysis by contributors while demonstrating the commitment by landscape architecture to the principles as expressed in the AILA’s Landscape Charter.
LA Online represents the diverse interests of the many disciplines within landscape architecture. (See attached description of the profession)
LA Online presents news and opinions and encourages debate on issues and priorities as identified through the landscape Charter and Policies.
LA Online provides one of the major links for the membership to keep abreast of relevant issues and those debates centred around the principles within the AILA’s Landscape Charter.
LA Online complements the national magazine as it is able to make best use of being online by presenting articles of any length; lengthy articles are introduced through a synopsis with an online link to the larger article and imagery.
When relevant, writers will be referred to Landscape architecture Australia for the opportunity to have an article also placed in that magazine.
LA Online is produced through the AILA National Office and is uploaded to the national web site.
LA Online is produced at least twice a year;– with the aim to produce issues every two months depending on contributions, resources and sponsors. Special issues are produced to meet special events and national/international topics.
LA Online operates by assistance from sponsors; this assists to employ writers and an editor. LA Online does not accept advertising except as part of a related national sponsorship package.
LA Online is to be managed through the National Office and employs an editor/writer to commission and write articles. Articles can be submitted by members and others but will be subjected to editorial processes and may or may not be accepted. The AILA reserves the right to refuse any article whether commissioned or submitted unsolicited.
Editorial decisions are made by the editor in conjunction with a committee of the National Publications Chair, the Executive Director* and others appointed to assist from time to time.
Final editorial decisions rest with the LA Online editor, who works closely with the editorial committee.
The committee has final say on the length and style of the content to be published, but in most circumstances relies on the editor to make final choices.
* When resources allow, the Executive Director may be replaced by another paid staff member: eg A communications/marketing officer.
<< return to main page