Webinar: Effective signage for behaviour change

About this webinar

Join Trailworx for an insightful and engaging webinar exploring effective signs for behaviour change - lessons from Gardners Falls.

How can signage actually change behaviour—especially when lives are at stake?

Join us for a compelling webinar exploring the psychology of signage and its role in influencing public behaviour in natural environments. Using Gardners Falls on the Sunshine Coast as a case study, this session delves into the challenges of managing high-risk sites, the surprising limitations of conventional warning signs, and how behavioural science can help shift risky behaviours — without enforcement.
Learn how local councils and emergency services collaborated to develop signs that ask instead of tell, reduce compliance costs, and speak to what’s really going on in people’s minds.

This session will not only present findings from Gardners Falls but will also spark a broader discussion about how landscape architects and place designers can integrate behavioural insights into their work. Whether you're managing urban parks, natural swimming holes, or visitor-heavy destinations, you'll leave with practical strategies for designing more effective, engaging, and safer public spaces.

Learning Objectives

  • Why signs often fail—and how to make them work
  • The “Question Behaviour Effect” and how asking questions can change actions
  • Real-world insights from a site with frequent emergencies and social media-fuelled tourism

This session is ideal for landscape architects, place managers, and anyone involved in designing for public spaces, safety, and engagement.
This informative presentation will be submitted to the AILA CPD Committee for formal continuing professional development points.

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Meet likeminded people, exchange ideas and learn from each other – all while earning valuable CPD points. Events are held in-person and online throughout the year. Why not join us at the next one?